One of the most horrifying experiences a SEO has to worry about is waking up one morning to discover that a client has launched a new web site and the SEO is the last to know about it. This is followed up a few weeks later with the same client upset that their traffic and organic search visibility have tanked but are clueless as to why. This post features a checklist that can be used for SEO best practices when designing and launching a new web site.
During Pubcon Vegas 2015, I had the opportunity to present on infographics and discussed why infographics kick ass, encouraged those in attendance not to compromise on design, presented some tips on how to promote infographics socially, talked about some ways that infographics can be re-purposed and finally showcased three case studies.
Pubcon Vegas 2015 is just around the corner as I write this. I’ll be presenting in a session simply called “Infographics” and be talking about infographics of course. I’ll also be moderating a session entitled “Monetization – Learn Affiliate Marketing and Management” with speakers Paul Schroader and Adam Riemer. The following post lists some of the things we like to do and where we like to stay when in Vegas.
Does the speed that your web pages load really matter for SEO purposes? How about for conversions? In a nutshell – yes! The following infographic looks at Google PageSpeed Insights for beginners.
In this infographic about infographics, Nowsourcing takes a look at the state of information graphics as a revolutionary marketing tool. They are definitely preaching to the choir here as we have seen and experienced how powerful infographics can be in driving traffic, increasing social shares and inbound links and ultimately, building a brand.
Google’s Panda updates can wreak havoc on web sites that suffer from low quality content and usability issues. Are you one of them? Or maybe you want to avoid being on the victim side of the next Panda update? Then check out the following infographic which takes you through a step-by-step process on how to recover from a Panda penalty.
During the 2014 Pubcon conference in Las Vegas, I had the privileged of doing a split-session where the topic of mine was “infographics!” I decided to put together a presentation on common mistakes that are made during the design and marketing process of infographics.
Infographics are all the rage these days. They are a powerful form of content marketing that can attract a lot of eyeballs – if done right! However, even with all the factors that contribute to a great infographic, if the infographic is not marketed effectively, then what is the point?
OptiLocal has put together a great visual guide to help local businesses learn how to rule the local search results. While you can view the entire infographic towards the end of this post, I thought I break out the tips in textual format for those few folks that still love to read articles.
There are currently so many social media sites in existence that oftentimes it is difficult to know which one or ones a small to medium sized business should focus on. The following infographic takes a look at six top social media platforms and analyzes what types of businesses are best suited for each platform.