Are Paid Links Still an Effective Link Building Strategy?

Paid links also referred to as “rented” links have been around since Google’s rise to fame at the beginning of this millennium. Google hates them and yet the very reason they exist is Google’s own fault. And with all the measures Google has put into place to try to devalue them and even penalize sites who sell and/or buy them, the golden question is, “do they still work?”

7 Free Online Tools For Information Graphic Design

7 Free Online Tools For Information Graphic Design

Online infographic marketing has become a great way to publish content in a fashion that is easily accepted and digestible by the community. And with the availability of free online tools, one no longer has to be an artist or designer to create stunning information graphics. This post features 10 free tools that will will assist you in your information graphic design efforts.

A Quick Guide To Infographic Marketing

A Quick Guide To Infographic Marketing

While Infographics have become all the rage in recent years, they are in no wise a new concept. Infographics have been around in print for quite some time and now they have become a very popular online. Following is a simple guide on developing and promoting Infographics.

Customizing Thesis Theme For WordPress

Customizing Thesis Theme For WordPress

DIYtheme’s Thesis Theme for Wordpress is one of the best overall themes you can use in your Wordpress applications. It’s only downfall? It’s pretty plain looking out-of-the-box. This post will reveal some simple steps one can take to customize Thesis, providing your Wordpress driven web site a custom look and feel.

The Ultimate Social Media Profile Chart

The Ultimate Social Media Profile Chart

This is a list of the most popular social media sites, all arranged by category. Besides the obvious factor that these sites allow you to get involved in their communities, they also allow you to create a unique profile which includes your own custom URL, a link(s) back to your site and information about you and/or your company.

Covering Your Local Search Assets

Covering Your Local Search Assets

One of the key benefits of having an online web presence is that you have a global reach. However, what if you are primarily a “local” business? You may have global visibility but what you really need to survive is “local visibility.” This post will look at some foundational steps a business can take to improve their visibility in local search.

Essential Tools To Monitor Online Reputation

Essential Tools To Monitor Online Reputation

The power of the consumer is stronger than ever. Blame the Internet. With blogs, review sites and even Twitter, consumers can damage your brand’s reputation very easily.

In this post, I will look at some (not all) of the methods and tools available to monitor online reputation for names, brands and even specific keywords and phrases.

Getting Proactive With Online Reputation Management

Getting Proactive With Online Reputation Management

As social media, blogging, & other user-generated content types of sites continue to garner the attention, many are paying attention to their online reputation. Here are some ways one can go on the offense in taking control of their online reputation rather than just sitting like a lame duck, waiting for the worst-case scenario to occur.

Possible Google Acquisitions in 2010 and Beyond?

Possible Google Acquisitions in 2010 and Beyond?

It is becoming more evident everyday that we are living in a Google world. What began as a search engine has quickly evolved into many additional things. Just this month, Google entered the cell phone business with the release of the Nexus One. They are also working their way into the real estate business. What’s next? This post takes a somewhat humorous look at possible Google acquisitions for 2010 and beyond.