Social Media’s Role in Businesses

Social Media’s Role in Businesses

Business sites aren’t enough to introduce & leverage your brand. Social media can help you acquire leads, build profitable relationships, & increase sales. The following infographic illustrates how social media plays a big role in your business.

ORM Tools: Your Weapons of Choice

ORM Tools: Your Weapons of Choice

With over 2.1 billion active social media accounts, anyone can instantly share bad reviews about your company. Use these three ORM tools to protect your brand. Here are three top monitoring tools to keep your brand’s image positive.

5 Most Common On-Page SEO Issues

5 Most Common On-Page SEO Issues

“On-Page SEO” refers to the code and words within your website that affect how well your pages rank in search results. The following infographic from Raven Tools takes a look at the five most common on-page SEO issues when implementing SEO best practices.

Long Live the King: Google Still Leads the Search Engine Field

Long Live the King: Google Still Leads the Search Engine Field

With a 70% market share, Google has a dominant lead over its rival search engines. Its algorithms will be the monolithic standard of search engine optimization for the foreseeable future. Don’t let yourself be crushed by this enormous data. Take a look at these interesting stats with this infographic from SlideGenius and get on board with the undisputed SEO heavyweight champ.

SEO Checklist For Web Site Redesign

SEO Checklist For Web Site Redesign

One of the most horrifying experiences a SEO has to worry about is waking up one morning to discover that a client has launched a new web site and the SEO is the last to know about it. This is followed up a few weeks later with the same client upset that their traffic and organic search visibility have tanked but are clueless as to why. This post features a checklist that can be used for SEO best practices when designing and launching a new web site.

Viva Infographics!

Viva Infographics!

During Pubcon Vegas 2015, I had the opportunity to present on infographics and discussed why infographics kick ass, encouraged those in attendance not to compromise on design, presented some tips on how to promote infographics socially, talked about some ways that infographics can be re-purposed and finally showcased three case studies.

Pubcon Las Vegas 2015

Pubcon Las Vegas 2015

Pubcon Vegas 2015 is just around the corner as I write this. I’ll be presenting in a session simply called “Infographics” and be talking about infographics of course. I’ll also be moderating a session entitled “Monetization – Learn Affiliate Marketing and Management” with speakers Paul Schroader and Adam Riemer. The following post lists some of the things we like to do and where we like to stay when in Vegas.

Parallax Design: A New Paradigm for Visually-Appealing Websites

Parallax Design: A New Paradigm for Visually-Appealing Websites

Addressing web design concerns including boring layouts, complex graphics, and lousy typefaces – maximizes your online impact. There are different web design techniques, but what works best for our ever-shortening attention spans is a single page design, also known as parallax scrolling.