Google Sets $2.7 Billion IPO
(April 29, 2004 - CNN/Money)
Google, the popular search engine company, registered for a $2.7 billion initial public offering with the Securities and Exchange Commission Thursday.

Search Wars: Battle Of The Search Superpowers
(April 29, 2004 - Search Engine Watch)
We've long had competition in search, so why are we hearing so much about the search wars now? Because the few left in the wake of the portal wars are embarking on a new quest to secure their destinies on the search front. A look at how and why the current situation erupted, one that will no doubt gain further attention in the wake of expected public financial releases from Google.

Yahoo! Enhances Local Search With Maps
(April 28, 2004 - ClickZ)
Yahoo!'s new SmartView technology pinpoints the location of restaurants, banks, merchants, and other businesses and services on local maps of cities throughout the U.S. and Canada.

Google's Goal: "Understand Everything"
(April 27, 2004 - BusinessWeek)
Co-founder Larry Page talks about the vast possibilities in search and what brought him and Sergey Brin together.

Spam Rules Require Effective Spam Police
(April 27, 2004 - Search Engine Watch)
Rules about spam mean nothing without effective enforcement by the rule makers, the search engines. Will they ever publish an offenders list? A look at how this would help and the impact better spam disclosure would have for searchers and marketers alike.

Google Seen Announcing IPO Plan Within Days
(April 23, 2004 - Forbes.com)
Within days, Internet search firm Google Inc. is expected to announce it will carry out an initial public share offering, the Wall Street Journal reported on Friday, citing people familiar with the matter.

Portal Envy Strikes AOL
(April 22, 2004 - News.com)
The idea of turning AOL.com into a Web portal along the lines of Yahoo or Microsoft's MSN is not new, but it comes at a critical time for the Time Warner division. Among other things, AOL faces slipping subscriber numbers and two federal probes into its business practices.

InfoSpace extends Google deal to 2006
(April 21, 2004 - News.com)
InfoSpace said it will continue to include Google's search service in its family of Web portals through 2006. The deal, originally signed in September 2002, also covers Google's sponsored listings services, which offer paid-for links alongside information ferreted out by its search engine.

Blending the Best of Google and Amazon
(April 21, 2004 - Search Engine Watch)
With little fanfare, Amazon.com subsidiary A9 launched its long-rumored Google powered search engine last week. But A9 goes beyond Google, offering a number of unique options, including some very cool personalization features.

Will Yahoo Woo Jeeves from Google?
(April 19, 2004 - CBS.MarketWatch.com)
As the rivalry between Google and Yahoo heats up, Ask Jeeves is shaping up as a coveted pawn in the chess match between the two leading search and portal companies.

Privacy Group Steps Up Gmail Complaints
(April 19, 2004 - News.com)
London-based Privacy International has broadened its attack on Gmail, announcing Monday that it has filed complaints in 17 countries against the soon-to-be-launched e-mail service.

Google Drops Restrictions on AdWords
(April 15, 2004 - Search Engine Watch)
Google, in response to the growing litigation involving the use of third party trademarks as keyword inventory within its AdWords program, has unveiled a new policy by which it disclaims any responsibility to monitor or restrict keywords for ads served within the U.S. and Canada. In other words: Sorry trademark holders, we're going to let anyone bid on the brand terms that you've spent so much money to establish with consumers.

Amazon Unveils Search Tool
(April 15, 2004 - News.com)
The company's A9.com subsidiary quietly launches a test version on the Web, hoping to challenge Yahoo and Google in the lucrative search market.

Google's Gmail: The Cost of Free E-Mail
(April 12, 2004 - ZDNet)
There are good reasons to be leery of Gmail, which requires you to trust the security of a computer system over which you have no control. If you keep your correspondence on your home computer, you can encrypt your old e-mail or squirrel it away on CD-ROMs that won't be accessible to a malicious hacker. That won't work, if everything's online.

Ask Jeeves: Why Buy Interactive Search Holdings?
(April 8, 2004 - Search Engine Watch)
Ask Jeeves' recent acquisition of Interactive Search Holdings has gone largely un-remarked amid the recent sparring between industry titans Yahoo and Google. But the acquisition is significant, broadening Jeeves' reach and providing new resources that will be used to beef up its core Teoma search technology.

Overture Wins Big-Fish Partners
(April 5, 2004 - News.com)
Yahoo subsidiary Overture Services has signed licensing deals with the online legs of CNN, ESPN and The Wall Street Journal, adding fuel to its rivalry with search leader Google.

Yes, Yahoo Can Search for Growth
(April 2, 2004 - BusinessWeek)
Yahoo! is taking its first baby steps to challenge Google for supremacy in online searches. But will the portal's efforts to rebound in this lucrative market be enough to sustain its valuation of a lofty $33 billion?

Google Copernicus Center Is Hiring
(April 1, 2004 - Google)
Google is interviewing candidates for engineering positions at our lunar hosting and research center, opening late in the spring of 2007. This unique opportunity is available only to highly-qualified individuals who are willing to relocate for an extended period of time, are in top physical condition and are capable of surviving with limited access to such modern conveniences as soy low-fat lattes, The Sopranos and a steady supply of oxygen.