Archive for March, 2006
WeeWorld – Another Community Web Site, This Time With Cartoons
WeeWorld has a new site that allows one to build and fully customize a cartoon character that represents themselves. They can then participate in live chats, see existing friends or meet new ones, create their own web space and even buy shirts, mugs and other items in which they can apply their character. Rand Fishkin of SEOmoz invited a few of us to join up for a chat this afternoon. read on to see what happened.
Edina Realty vs. TheMLSonline.com – The Latest Keyword Copyright Infringement Battle
ClickZ reports on one of the latest legal battles where Edina Realty, a subsidiary of HomeServices of America, has filed suit against TheMLSonline.com in U.S. District Court of Minnesota. Edina Realty claims that TheMLSonline.com bought paid search keywords on Google and Yahoo! Search Marketing, including “Edina Realty” and “EdinaRealty.com,” and ran ads with “Edina Realty” in the title or description. Last week, Judge John Tunheim ruled that there was sufficient reason to send the case on to trial.
Forum Spammers – A New Breed of the “Clueless”
What in the world is wrong with forum spammers anyway? If you are a frequent visitor to any forum you have surely seen them. They join an existing forum simply to promote themselves, drop a link or two, post an article or fill a post with a bunch of gibberish. The irony of the whole thing is that their posts never stay up long. Hardly anyone sees them and even if they do, I cannot imagine they are well received.
SuperPages.com To Sell Google AdWords
ClickZ News reports on a new deal where Verizon’s SuperPages.com will use its Yellow Page advertiser’s surplus cash to buy Google AdWords.Google already has similar deals with BellSouth and Dex Media, however the SuperPages deal differs in that advertisers don’t pay a flat fee for a guaranteed number of clicks.
Do SEMs Have Special Partnerships With Search Engines?
Do certain search marketing firms have special partnerships with search engines like Google, Yahoo or MSN? You would think some do in the way they have pages on their sites announcing “special” search partnerships. Sure SEMs can have account reps in regards to PPC of PFI services that the search engines offer. They can even know powerful contacts such as Matt Cutts or Tim Mayer, both of whom are prominent reps of Google and Yahoo. But are there any SEM firms that have formed partnerships with the engines that would give them some kind of advantage or special status? Or are web pages that announce special partnerships between SEMs and engines simply a sales technique?
Boost AdSense Commissions With These Ten Tricks
Kalena Jordan has a new article at Search Engine College entitled “Top 10 AdSense Tricks To Boost Your Commission.” These types of articles always catch my eye because I just love AdSense. AdSense has allowed us and many other publishers to turn unprofitable sites into very profitable sites.
New PageRank Tool That Screens 78 Data Centers
Are you obsessive over Google’s PageRank (PR) scores? Then you will be happy to know that there is a new tool called Live Pagerank which will check the PR score of any given URL across 78 different Google data centers. That’s right – 78!
High Rankings® Search Engine Marketing Seminar – March 30 – 31st
Want to hear and meet some of the most recognized experts in the industry of search marketing? Then you will want to put the next High Rankings® Search Engine Marketing Seminar on your agenda which is to be held in the San Francisco area at the Holiday Inn Walnut Creek which is conveniently located in the center of the San Francisco East Bay. The event takes place on March 30-31st, 2006.
Jill Whalen’s Favorite Firefox Extensions
Jill Whalen, one of the pioneers of SEO, puts out a weekly newsletter that is always packed full of great information and juicy tidbits. This week she provides a list of her “must-have” extensions for Firefox browser. Being a new Firefox user myself, I found this portion of the newsletter especially interesting and asked her if I could re-publish those here. So with no further ado, here they are.
Zeal To Shut Its Doors, Another Looksmart Casualty?
It appears that Zeal, a one time contender with the Open Directory and later acquired by Looksmart in 2000 will be put to rest next Tuesday, March 28th. In my opinion this is yet another sad story of Looksmart buying what once was a great product and allowing it to die a slow death.
New Tool Launched by Digital Defense on War Against Phishing
The San Antonio Business Journal reports today that Digital Defense, a company that provides affordable security solutions that allow executives to assess their network security condition, manage their IT risk and meet compliance and regulatory needs, has added a new weapon in its arsenal to crack down on fraudulent Web sites that are set up to take on the same look and feel as actual sites, otherwise known as “Phishing”.
Blackmail and SEO?
Just came upon and interesting thread at High Rankings started by Leann Pass of IncreaseRanking regarding another “rotten apple” in our industry. This company combines blackmail with SEO – in other words, “let us SEO your site or we will resort to blackmail.” It sure is amusing how companies who obviously suck at what they do will resort to scare tactics to try to earn new business.
