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| June 2006 »
Google has released an AdSense API which allows web developers and hosts to integrate AdSense into their website offerings. The types of sites they are looking for include web hosts, blog hosts, Wiki hosts, forum hosts, and web publishers, all of which must receive a minimum 100,000 page views per day. If you qualify, read on to learn more.
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This week's "pic of the week" is of a dog acting like a plane. Or is it Dumbo in disguise?
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Are affiliate sites going to be a thing of the past in Google's search results? They could be if webmasters of affiliate sites do not adhere to Google new guidelines regarding them. Yahoo has frowned on affiliate sites for some time. Now has Google joined the fray? Read on to find out.
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Google is adding dayparting to AdWords. Advertisers have been asking for it and now they will get it - the ability to schedule ads to show on weekends or weekdays only, or on other set days the advertiser specifies. Dayparting is also included allowing advertisers to schedule their ads during specific hours, such as to run late at night or at lunchtime only.
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Have you ever been frustrated over having a description that appears in your DMOZ (The Open Directory) listing appear in the results pages of search engines? Well MSN has done something about it. They are recognizing a new meta tag that allows you opt out of having DMOZ data show for your listing.
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Link building expert, Eric Ward has an interesting article that lays out some tactics of link whores. What is a link whore anyway? Typically it is a person who goes about link building using less then ethical tactics. It is a person who litters the web experience of others. Are you a link whore? read on to find out.
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This week's "pic of the week" is what I hope to be an exaggeration of a "hot dog." Well, let's hope at least. There are some people in the world that eat some strange things.
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In a continuation of response to what Matt Cutts had to say about links yesterday on his blog, what about paid links? How does Google view these, how good are they getting at spotting them and what actions do they take when they do find them?
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Because Google focuses more heavily on links then any other search engine, people monitoring link popularity typically pay close attention to how Goolge views and treats links. Yesterday Google's Matt Cutts dropped a bomb on some when he wrote up a lengthy post on the indexing timeline of Bigdaddy. Read on to see some of what he had to say.
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In a special edition of The Daily SearchCast, Danny Sullivan finds himself at the Googleplex in Mountain View, California where he takes the opportunity to interview Matt Cutts, a chief software engineer at Google and also quite famous as a liaison between the search engine Google and webmasters looking to market their sites.
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A Pennsylvania congressman has recently introduced legislation that would ban minors from accessing social networking websites such as MySpace and Friendster as well as forbid libraries from making such access available. The bill goes by the name "Deleting Online Predators Act of 2006."
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This week's "pic of the week" is that of a very comfortable cat, stretching out on his back. This is how I feel today... lazy!
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"The search business has been formed. Microsoft doesn’t have a chance." That is essentially what Yahoo! Chairman and Chief Executive Terry Semel was quoted as saying at a talk organized by the Newhouse communications school of Syracuse University. In light of last week's stories questioning the possibility of a Yahoo!/Microsoft partnership to combat Google, he also stated that he had turned down an offer from Microsoft to buy a stake in Yahoo’s search business and that discussions about Bill Gates’ software group acquiring the company had not taken place.
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Mark your calendars for next Tuesday, May 16, at 4:15pm Pacific time (7:15pm Eastern), as Danny Sullivan will be chatting with Google's Matt Cutts in a special edition of The Daily SearchCast. They will actually cut in on the live SEO Rockstars program and chat about search and other things for about 45 minutes or so. This will all happen live from the Googleplex in Mountain View, California.
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No sooner does the ink dry on my 10 Things I Hate About Yahoo! Search Marketing post that Yahoo! announces that they are finally going to revamp Sponsored Search (Yahoo!'s PPC program), at least by this fall anyways. "You've told us your needs and we've listened. A completely redesigned search marketing platform is on its way, full of advanced, easy-to-use features that will help you better connect with Yahoo!'s vast and valuable audience," the email states.
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Just about everytime I manage a Yahoo! Sponsored Search account, I am frustrated to no end. I have nothing against the traffic they bring. It is the antiquated toolset they have for managing your campaigns. It just plain sucks! I can find no better words for it. So, my list of 10 things I hate about Yahoo! Search Marketing.
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Best of the Web Directory, one of the oldest directories to exist on the Internet, is offering 10% discounts of submissions for the month of May as well as the opportunity to win a new Apple 17” MacBook Pro. Read on for all the details.
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Long Island politician Jeffrey Toback who is a member of the Nassau County Legislature is suing Google claiming that Google is profiting from child pornography. The 16-page complaint filed in state Supreme Court in Mineola states, "This case is about a multi-billion dollar company that promotes and profits from child pornography."
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This week's "pic of the week" shows us that two heads can be better then one or that is simply more comfortable to lie on top of your buddy then on the cold hard ground.
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MSN adCenter has been in beta since early October, allowing a select few to test the system before going live. Well, it is finally out of beta and with a new name to boot - Microsoft adCenter. Now anyone can open an account with a deposit of $5. This news coincides with the fact that adCenter ads are now running 100% at MSN Search & Windows Live.com.
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A class action lawsuit has been against Yahoo! in a New Jersey federal court accusing them of encouraging click fraud through use of spyware and adware products. Additionally the suit claims that Yahoo! allows ads to be displayed on "typosquatter" Web sites that capitalize on misspellings of popular trademarks or company names. Supposedly, the plaintiffs are looking to settle out of court before case goes to trial.
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Could Microsoft and Yahoo combine forces to fight Google's dominance in the search arena? The Wall Street Journal seems to think so. In a story entitled "A Microsoft, Yahoo Tie-Up?", the WSJ looks at the possibility of the two giants joining forces to take out Google as the dominant force in search.
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Google vs. Microsoft. Microsoft vs. Google. The two giants have been at each other's throats this week as they battle on various fronts. First, Amazon and A9 (owned by Amazon) are no longer carrying Google search results but rather results from Microsoft's Live Windows. Secondly, Google is whining over the new Microsoft browser, claiming that users will be forced to use Microsoft's search results and not have much choice in using others.
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