AdSense Releases API Beta

Google has released an AdSense API which allows web developers and hosts to integrate AdSense into their website offerings. What does this new API allow one to do? According to the AdSense Blog, one can enable users to perform a variety of AdSense functions, all without leaving their websites. Some of those things include:

• Create an AdSense account

• Manage an AdSense account

• Create and modify AdSense for content ad units and link units, AdSense for search boxes, and Referrals

• View detailed reports to monitor performance and earnings

How will this benefit those who participate? Again, according to the AdSense Blog:

“By making it easy for publishers to sign up for AdSense and generate revenue, the API offers another compelling reason for publishers to choose your service over a competitor’s–and remain loyal to you. The AdSense API is great for publishers who don’t want the hassle of setting up their own accounts or dealing with cutting and pasting HTML snippets.”

And finally the most important question people might ask, “How will it generate revenue?”

“Approved AdSense API developers will receive a share of the revenue earned by the publishers you’ve signed up. In addition to the revenue share, you’ll also receive $100 each time a new publisher you’ve signed up earns $100 in less than 180 days. This means that developers who currently charge for services can now use the AdSense API to offset some of the costs of your services–maybe even making it possible to offer your services free of charge.

Additionally, as the developer, you can optimize your ad’s placement, color, and format to increase your users’ earnings–and your users don’t have to do any additional work to display optimized ads.”

If interested, Google has begun to accept applications from sites that receive a minimum of 100,000 daily page views. To be eligible, the site must register users who then maintain their web content through the site. The types of sites they are looking for include web hosts, blog hosts, Wiki hosts, forum hosts, and web publishers. Interesting!