Archive for October, 2006
How NOT To Market Yourselves Via Forums
Being consistently active on four different forums, I have enjoyed all the benefits mentioned above one time or another. However, the last benefit – marketing yourself, must be done discreetly. In other words, if one is to market themselves in a forum which is comprised of an active community, marketing one’s self should be subtle. In reality the only true way to market yourself effectively is not to market yourself at all but rather to contribute quality to the forum. When you do that, you market yourself naturally.
Ask CEO Jim Lanzone Interviewed By The Guardian
I came across an interesting interview today conducted with Ask’s CEO, Jim Lanzone. This among conversation on the web this week that search marketers are beginning to take more notice of Ask when implementing their SEO strategies. I have always liked Ask, even when the butler was on board and have always included them in any SEO strategy.
Skaffe.com Introduces New Directory For Non-Profits
Skaffe, one of the oldest human edited directories has launched a new directory called TeamSkaffe Directory for non-profit and non commercial web sites. TeamSkaffe realizes that some of the best and most comprehensive information on the Internet can be found on non-commercial sites, and that users can benefit from the quality information these sites provide. With that in mind, Team Skaffe has set up the TeamSkaffe Directory, which allows free submissions for non-commercial websites.
We Are Not ChaCha.com!
Good Morning America did a story today on ChaCha.com, a new search engine that uses paid human beings (called guides) to find information for searchers. The searcher performs a query and then they wait for a human to return the results. I previously wrote about this and had voiced my opinion that I thought this was a service that was essentially antiquated. I mean why wait for someone to search for you when you can get results in literally nanoseconds at any one of the major search engines?
Search Engine Marketing Scholarship Contest
Marketing Pilgrim has launched a contest to give away a search engine marketing scholarship prize worth more than $5,000. Andy’s goal is to help one lucky winner to either start their career in search engine marketing or improve their existing skills further.
