Four Pillars of Social Media Algorithms … Trust x4 & Other Daily Finds for April 30, 2008

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Here are some great and newsworthy posts I came across today including Jeff Quipp writes about the four pillars of social media algorithms, a post by Ann Smarty that looks at the discovery of bad networks of sites, and finally, SEOmoz has a SEO Cheat Sheet for web developers, available in PDF format for easy printing.

Four Pillars of Social Media Algorithms … Trust x4 (Search Engine People)
Jeff Quipp writes, “Ever wonder why some Digg submissions go hot at 25, while others don’t at 270+? Same with Stumbleupon … why do some posts do exceptionally well while others with similar numbers of thumbs ups get substantially less traffic? One word – TRUST!”

Looking for ‘Bad Guys’ – Discovering Networks of Sites (Search Engine Journal)
Creating networks of (interlinked) sites is a widespread tactic of PageRank and ranking manipulation. To own a lot of websites is perfectly OK but to own a lot of websites for the sake of “link juice” is not good (per Google at least). The line is not always easy to define algorithmically therefore most often than not Google frowns upon any interlinked network it can spot.

The Web Developer’s SEO Cheat Sheet (SEOmoz)
Need a cheat sheet that covers most of the SEO tasks that go into your web development projects? This guide from SEOmoz covers just about all of the basics…and then some. It is in PDF format so it can be printed out but the post reveals several screenshots of what’s inside.