Archive for August, 2009

When SEO Doesn’t Make Sense

I am always flabbergasted with clients who pay good money for us to develop SEO strategy for them as well as manage their marketing campaigns and yet they do absolutely nothing with it. They ignore requests for web site modifications and enhancements, as well as other marketing suggestions.

It is in these scenarios where SEO does not make sense.

Using Twitter For Customer Service? Absolutely!

During an unfortunate power loss to the HostGator offices yesterday and unable to provide online and phone support to their customers, the web hosting company very cleverly utilized Twitter not only to keep their customers up to date as to the status of the problem but also to interact with their questions and concerns.