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Rea Maor has put together a post laying out seven reasons why Microsoft is doomed for failure. He says that it may not happen this year or even the next but he thinks it most certainly will by the next decade. I am certainly no fan of Microsoft even though I am forced to use their products every day. Therefore a post such as this caught my attention and I think Rea has some very valid points.
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I was asked recently if Google's dominance in search would ever change, at least anytime soon, to which I responded that I did not believe so unless they make a major mistake. And what is the most crucial area that Google needs to pay close attention to? How they handle privacy. More and more Internet users are worried about the amount of information Google and other search engines have on them. In fact, my father recently told me that he was through with Google because he feels they have become a type of "big brother." He does not trust their privacy policy practices.
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 I came across a few nifty keyword research tools that Microsoft is experimenting with in adCenter
Labs. What is adCenter Labs anyway? It appears to be a place where Microsoft beta tests tools that they might eventually make available for general use. In their About Us page, Microsoft describes adCenter
Labs as a place that includes over 100 researchers, analysts and developers, all of which cultivate exciting technologies in the areas of paid search, behavior targeting, contextual advertising, social network
analysis, and image/video mining.
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TechCrunch is reporting that Microsoft has gathered a team of twenty or more "rock star" developers who’ve been tasked at building their next generation search engine. Few other details are provided with the exception that the engine would be "horizontal" and will be very cool. My reaction - yawn.
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It appears that Microsoft's Small Business Directory, otherwise known as Microsoft bCentral, has closed. The directory is still online but they are no longer accepting any new submissions. When you actually click on the link to add your site to the directory, you are greeted with the following message: As of November 15, 2006 Microsoft will no longer accept new sign-ups for select Microsoft Online Small Business Services.
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A Search Engine Watch thread reveals that Microsoft is banning sites for participating in spammy link exchanges at MSN and Live.com. This type of reciprocal linking is usually conducted with the attempt to artificially inflate the link popularity of a site and as such, assist in improving its rankings in the organic search results. While this is not the first time a search engine has taken action against link exchange schemes, it is the first that I have seen where the engine clearly explains why the site was banned.
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Announced at PubCon in Las Vegas, Google, Microsoft and Yahoo have agreed to come together and accept a standard protocol for submitting web pages to their crawlers via site maps. Google was the first to develop a site maps program where one could submit a feed to the Google index and not only ensure their pages are crawled but identify any potential problems. Now MSN and Yahoo follow suit. A new site (Sitemaps.org) has been launched that will contain more information on the subject.
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Microsoft has just release their Live Search Box which can be added to your own web site. It allows website owners and bloggers the ability to add customized search capability to their sites. The search box enables visitors to search your site, the Web, or any other locations you define. The only downfall is that Microsoft is not sharing any of the revenues they receive from PPC ads being clicked on within your search results.
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"Live Search Now Live" - kind of a funny headline but in reality, Microsoft's new search platform dubbed Live Search has been in beta for quite a while now but is now live for all the world to see and use. Microsoft has been testing, accepting user feedback, iterating and testing more since March but now has release their new search platform both at Live.com and MSN.
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Are there really only four major search engines that dominate the search landscape today? Pretty much but there are a variety of search "services" that still exist. However, most of these are powered by one of the four major search engines (Google, Yahoo, MSN & Ask). Following is a quick rundown of what the current state of "who powers who" looks like... at least today anyway.
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It's offical! As of July 1st, Yahoo! Sponsored Search (Overture) ads will no longer appear on MSN or Windows Live. They have been slowly phasing the ads out anyway but tomorrow is the official end to the agreement between the two companies. Now if you want PPC exposure on MSN, you'll have to us Microsoft's AdCenter itself.
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Have you ever been frustrated over having a description that appears in your DMOZ (The Open Directory) listing appear in the results pages of search engines? Well MSN has done something about it. They are recognizing a new meta tag that allows you opt out of having DMOZ data show for your listing.
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"The search business has been formed. Microsoft doesn’t have a chance." That is essentially what Yahoo! Chairman and Chief Executive Terry Semel was quoted as saying at a talk organized by the Newhouse communications school of Syracuse University. In light of last week's stories questioning the possibility of a Yahoo!/Microsoft partnership to combat Google, he also stated that he had turned down an offer from Microsoft to buy a stake in Yahoo’s search business and that discussions about Bill Gates’ software group acquiring the company had not taken place.
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MSN adCenter has been in beta since early October, allowing a select few to test the system before going live. Well, it is finally out of beta and with a new name to boot - Microsoft adCenter. Now anyone can open an account with a deposit of $5. This news coincides with the fact that adCenter ads are now running 100% at MSN Search & Windows Live.com.
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Could Microsoft and Yahoo combine forces to fight Google's dominance in the search arena? The Wall Street Journal seems to think so. In a story entitled "A Microsoft, Yahoo Tie-Up?", the WSJ looks at the possibility of the two giants joining forces to take out Google as the dominant force in search.
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Google vs. Microsoft. Microsoft vs. Google. The two giants have been at each other's throats this week as they battle on various fronts. First, Amazon and A9 (owned by Amazon) are no longer carrying Google search results but rather results from Microsoft's Live Windows. Secondly, Google is whining over the new Microsoft browser, claiming that users will be forced to use Microsoft's search results and not have much choice in using others.
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In the latest of acquisitions, Google has acquired Writely, a collaborative word processor that runs in a web browser. The acquisition was noted on both Writely's main Web site and on a blog run by Writely co-founder Claudia Carpenter. Now with a word processor in its arsenal, Google continues to tread on ground that was once sacred to Microsoft.
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Microsoft launched a new search service today called Windows Live Search. Chris Sherman does a pretty good write up on it at SearchDay. According to Adam Sohn, Microsoft's Director of Global Sales & Marketing PR, both the new Windows Live Search and the existing MSN Search will be powered by the same underlying technology. Chris adds that Windows Live site will focus primarily on productivity, the MSN brand will continue to evolve as a media and content destination.
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Jennifer Slegg at JenSense reports today that Microsoft has disclosed the long awaited name of their new contextual ad program, ContentAds, as well as a much narrower timeline for the program to launch. She found this information on the upcoming Mix06 conference web site within the session information.
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That is what several Microsoft employees have been questioning and discussing on their blogs. Their feeling is that the browser is not receiving adequate attention from upper management, and that it reflects badly on Microsoft as a result.
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