News, Opinion and Commentary
LinkedIn is the proverbial dark horse of social media: we all know it’s there, but few of us use it to its full potential. That is why I was excited to come across this infographic from the folks at Mindflash which provides all the essentials for effectively marketing on this very popular social networking portal.
Content marketing is an effective way to move people through a conversion funnel by building awareness, supporting consideration and converting people into leads and customers, as well as product and brand advocates. Check out the following infographic to learn more about how to measure content marketing and how it is a great way to expose consumers to your brand.
It’s hard to read an SEO blog or forum today without seeing the words “content marketing” plastered all over the page. While content marketing is a fantastic tool for building social shares, traffic, brand awareness, and backlinks, it’s not the only link building strategy that works.
When Google’s search algorithm examines your inbound link profile, it can see it in one of two ways – natural or unnatural. In trying to please the Google powers-that-be, you certainly do not want them to think your link portfolio as unnatural. The following infographic explains the “art of natural links.
One of the main reasons I love Wordpress as a content management system and blogging platform is the availability of free plug-ins. However, with so many plug-ins available, which are the best ones for your site? WPTemplate attempts to remove some of the complexity in the following infographic.
While both Google and Facebook are different animals, it might be difficult to compare their advertising revenue in a typical “apples to apples” comparison. What I can say for sure is that the two online giants attract a lot of ad dollars.
How does one get most use out of Twitter in marketing content, products or services? One word – retweets! The following infographic provides some essential tips to getting the most out of Twitter’s retweet function.
Even though Google+ is no Facebook, its content will appear in Google’s organic search results. In light of this, it’s important for your business to have a page of it’s own. The following infographic reveals some of the SEO value one can look forward to when they properly set up a Google+ profile/page.
Many people don’t realize just how vulnerable their information is. Hackers are always coming up with new ways of accessing personal info and penetrating cyber defenses. To make matters worse, it’s getting harder to keep security measures in place since hacking attempts are constantly evolving.
New Web 2.0 services are driving traffic to websites, building new businesses, and propelling a shift in the way people do online marketing. Here’s all you need to know about how these new social properties can help your traffic grow.