Loren Baker has an excellent post on why the nofollow tag sucks. In fact he provides thirteen reasons why it has failed to deliver on its original purpose. I couldn’t agree more. Loren reminds us that the NoFollow link attribute (rel=”nofollow”) was originally created to block search engines from following links in blog comments, due to the amount of blog comment spamming. However this has not dealt with the real problem and that is stopping people from spamming blog comments in the first place. Things like asking a question or requiring authentication works much better in combating comment spam.
Michael Gray (Graywolf) writes an excellent post highlighting two areas of hypocrisy currently practiced by Google – the nofollow tag and paid reviews by bloggers. He points out that Google is using fear, uncertainty and doubt (FUD) to corral web publishers to their way of thinking. No doubt that when Google is responsible for 50% or more of your web traffic they can easily bully webmasters into submission.