I had the chance to sit down with Li Evans of Key Relevance and founder of Search Marketing Gurus after my session on Thursday entitled “So Your Want to be a Search Marketer.” She did a quick video interview with me asking me to summarize what I talked about on the panel and also asked me what I would consider my top three tips for new marketers who are just entering the filed of search marketing. Finally she asked me what one of the biggest lessons I learned when starting out myself.
I just finished speaking on the “So You Want To Be a Search Marketer” panel at Search Engine Strategies Chicago 2007 and wanted to provide a brief overview of what I spoke on as well as highlight some of the great questions we received.
This year’s Search Engine Strategies conference in Chicago was simply a blast. I attended last year but was only there for one day because a spot on a Site Clinic session opened up. I literally flew in Wednesday and left 24 hours later only leaving the hotel once to attend a party held at Buddy Guy’s Legends club. This time around, my wife and business partner, Irma joined me as we attended the entire week. We met tons of cool people and were able to experience some of the highlights of this fabulous city.
I’ll be heading out Sunday to Chicago for the annual Search Engine Strategies Conference. I will be a Q&A speaker on the “Working With Ad Agencies” session that looks at how SEM firms can survive and thrive in the ad agency world through partnerships, coexisting and other means. I will also be covering the “CSS, AJAX, Web 2.0 & Search Engines” session for an article I will write shortly after the conference for SearchDay. Other than that, haven’t made up my mind exactly which sessions I will attend. Most of all I look forward to meeting up with all my search marketing friends.