SMX West is just around the corner, a premier search and social media marketing conference takes place February 10-12, 2009 at the Santa Clara Convention Center in Santa Clara, California and will feature three days of sessions, keynotes, networking activities, special educational presentations and meals for which SMX events are famous. I am privileged to be able to speak in two separate sessions – “Tools, Glorious Tools” and “Productivity Tips For The Busy Search Marketer.”
I finally got my photos from the SMX West conference in Santa Clara up on Flickr. Sorry it has taken so long but last week I spent the majority of time digging out and keeping up with blogs and social media stuff. There is just under 90 photos there, some of which were taken from the sessions I live blogged while others are more related to the night life and people we hung out with all week.
Besides speaking in a session entitled “Reputation Monitoring & Management Through Search” at this week’s SMX West conference, I also helped in the live blogging efforts for Search Engine Roundtable. I stuck to a pretty light schedule seeing that I have my lovely wife, daughter and new grandson with me on this trip. I was able to attend all three keynotes (although I didn’t cover them) and live-blogged four sessions in total.
I will be part of a team of people that will be live-blogging sessions for Search Engine Roundtable at the upcoming SMX West conference in Santa Clara, California. While the coverage is always fantastic, I do have one pet peeve and that is the fact that “link love” is often not given. What I am referring to is linking to moderator and speaker company sites.
I’ll be speaking at SMX West next week in a session entitled “Reputation Monitoring & Management Through Search” which explores ways companies and individuals can monitor and manage their online reputation as seen in the search results. I will demonstrate how to use social media profiles such as LinkedIn, Flickr, YouTube, etc. to help manage the first three pages of results when someone searches for a company or brand name. It is certainly not the only way to manage online reputation but one that is certainly available and one of the best things about social media profiles – they are free.