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Ten Ways To Retain Traffic During a Site Redesign

In lieu of all the top 10 lists going around, I have created my own with regards to site redesign. It is inevitable that web sites need to be redesigned, upgraded, spruced up, etc. from time to time. If your site is currently enjoying great search engine traffic, then the old adage, “Don’t fix it if it ain’t broke” will haunt you when considering any major site revisions. How can you have your cake and eat it as well? How can you have a brand new shinny site and retain all the search engine referrals you have come to love and enjoy?