I conducted a test last April (almost 10 months ago) in which I added a phrase to our SearchRank MySpace profile that at the time produced no search results at any of the four major engines. I linked the phrase to Justin Timberlake’s official web site to see if I could get the site to rank for that phrase even though it did not appear anywhere within his site – a Google bombing of sorts. I won’t repeat the phrase here as I don’t want any more pages ranking for it but you can read about the results of my experiment 4 months after link was originally placed.
Loren Baker has an excellent post on why the nofollow tag sucks. In fact he provides thirteen reasons why it has failed to deliver on its original purpose. I couldn’t agree more. Loren reminds us that the NoFollow link attribute (rel=”nofollow”) was originally created to block search engines from following links in blog comments, due to the amount of blog comment spamming. However this has not dealt with the real problem and that is stopping people from spamming blog comments in the first place. Things like asking a question or requiring authentication works much better in combating comment spam.
First there was PayPerPost which was followed by ReviewMe, both of which are relatively new services that pay bloggers to write about web sites, products, services, and even companies. Now Text Link Brokers will soon launch SponsoredReviews.com to compete with the other two. How will this new service differentiate themselves from the other two? For starters they claim to offer lower transaction fees and a bidding system. Following are a few key points the service will offer.
A Search Engine Watch thread reveals that Microsoft is banning sites for participating in spammy link exchanges at MSN and Live.com. This type of reciprocal linking is usually conducted with the attempt to artificially inflate the link popularity of a site and as such, assist in improving its rankings in the organic search results. While this is not the first time a search engine has taken action against link exchange schemes, it is the first that I have seen where the engine clearly explains why the site was banned.
Real estate agents face some of the toughest competition in the search space. Thousands of agents all competing for the same of near-identical key phrases and trying to capture one of ten spots when shooting for the first page of search results. How can they gain an edge over the competition? What will it take to set their site apart from the masses?
It is a question I pondered a while back – does a link from the MySpace.com domain hold any special link juice powers? In other words, if one has a link with specific anchor text pointing to a web site, will that link alone help them to rank well for the same phrase? The answer is yes… and no.
Link building expert, Eric Ward has an interesting article that lays out some tactics of link whores. What is a link whore anyway? Typically it is a person who goes about link building using less then ethical tactics. It is a person who litters the web experience of others. Are you a link whore? Read on to find out.
In a continuation of response to what Matt Cutts had to say about links yesterday on his blog, what about paid links? How does Google view these, how good are they getting at spotting them and what actions do they take when they do find them?
Because Google focuses more heavily on links then any other search engine, people monitoring link popularity typically pay close attention to how Google views and treats links. Yesterday Google’s Matt Cutts dropped a bomb on some when he wrote up a lengthy post on the indexing timeline of Bigdaddy.
You have no doubt seen the commercials from credit card company Capital One where they use the phrase, “What’s in your wallet?” A recent post of almost the same title by Debra Mastaler has her talking about paid links, link bait, tagging and article writing.
She first visits the fact that the link buying zeal of last year has kind of of died out.