10 Things You Need to Know About Facebook Timeline

10 Things You Need to Know About Facebook Timeline

The following infographic lays out 10 things you need to know about Facebook’s revamped pages. Do nothing at all, the switch will take place anyway, but if you’d like to get the most out of Timeline, these 10 tips should get you up and running.

Social Media in the Workplace

Social Media in the Workplace

The first few years of the social media boom, various employers tried to fight the presence of social media in the workplace, especially among those staff members who had regular access to the internet at their workstations. Today, however, the employer outlook to social media in the workplace has changed significantly, partly due to the inability to filter it out and partially as a result of a more strategic approach to tapping into the power of the internet for contemporary business activities

14 Tips For a Successful Facebook Advertising Campaign

14 Tips For a Successful Facebook Advertising Campaign

Almost every time I ask a Facebook user who is not a marketer if they ever interact with Facebook ads, I get the same response – “Facebook has ads?” That is one of the beauties of Facebook advertising in that they do not appear to be ads at all but rather engaging content.

CEOs and Social Media

CEOs and Social Media

Not surprising, social media is no longer a fad. Twitter, Facebook, LinkedIn, Google+ and other social media sites are part of everyday life for so many and a major reason why CEOs need to follow the trend. This Infographic reveals why CEOs who are not engaging social media need to catch up with the rest of us.

27 Key Takeaways From Link Building, SEO & Social Media Sessions at PubCon Vegas 2011

27 Key Takeaways From Link Building, SEO & Social Media Sessions at PubCon Vegas 2011

The following are my takeaways from several “link building” sessions I attended on day three of PubCon Las Vegas which include Links With Maximum Juice and Minimum Risk, Real World Low-Risk High-Reward Link Building, SEO 2011 – Greg Boser, Link Building 2011 – What’s Hot, and Daily Social Media Success I’m not intending to cover each session in detail but rather provide key tips and takeaways from each session.

A Quick Guide To Infographic Marketing

A Quick Guide To Infographic Marketing

While Infographics have become all the rage in recent years, they are in no wise a new concept. Infographics have been around in print for quite some time and now they have become a very popular online. Following is a simple guide on developing and promoting Infographics.

The Ultimate Social Media Profile Chart

The Ultimate Social Media Profile Chart

This is a list of the most popular social media sites, all arranged by category. Besides the obvious factor that these sites allow you to get involved in their communities, they also allow you to create a unique profile which includes your own custom URL, a link(s) back to your site and information about you and/or your company.

How Do Search and Social Media Intersect?

How Do Search and Social Media Intersect?

I recently had the privilege of presenting at PubCon in a session entitled How Do Social Media & Search Intersect? where two questions were pondered – “Does social media prevent the need for search?” and “Does social media play an important role in search?”