Conversion Rate Optimization (CRO) is the methodical approach to encouraging users to take a desired action when visiting your web site. These may include purchasing a product, requesting a service, signing up for a newsletter, or any other number of actions.
Recently, Generative AI has become one of the most groundbreaking advancements in technology, revolutionizing how marketers engage with their audiences. Here is an infographic that provides a visual journey through how generative AI is transforming the marketing landscape.
With the potential for companies to capture a portion of over 4.5 billion social media users worldwide, why is it that so many brands are off to the races before truly understanding who they resonate with?
Google recently announced that the current version of Google Analytics (Universal Analytics) will stop processing data in the second half of 2023, with the user interface shutting down in 2024. Learn more about the future of Google Analytics 4.
A premium domain name can provide a business with increases in new leads, purchases, and provide growth opportunities. But what is a “premium domain” and how can they impact your business for good?
If you fit the scenario of having a single Wordpress powered web site, then here is a nifty infographic that provides details on how to pick the best Wordpress hosting provider.
It is an age-old question amongst the SEO community – “Are links dead?” In other words, is the practice of “link building” dead? The answer is and has always been – no! Here is a concise infographic from the folks at DirJournal that demonstrates that links still matter.
The overall effectiveness of video content has proven that now is the right time to make your debut into video marketing, if you have not already. Video marketing is one of the most productive elements of digital marketing and continues to grow without any signs of slowing. In the following infographic, discover some of the latest stats and trends that will help you to better understand the video marketing landscape in 2020.
Sure it is easy enough even for the novice to embed a Facebook Live video that has already been published into your web site with a simple link or embed code, but what about a “live streaming” Facebook Live video, as it is happening live? This is not as straight-forward. At least not until now!
Content is the driving force behind many online marketing campaigns whether it is SEO, paid search or social media. However, there is always a debate as to which is better – long form or short form content. To help solve this dilemma, here is an infographic that explores how content length affects SEO and conversions.