Infographics are powerful digital assets that you can incorporate into your lead generation. Recent studies reveal that 42% of marketers say that infographics and other forms of original graphics are their most engaging type of content. This high visibility can be used to attract leads in many ways, from content offers to email marketing campaigns.
Infographics have been around for some time now. A well-designed, resourceful infographic can stand out from all the others. But how does one go about creating an infographic that is going to get the attention of many and result in a positive ROI? In the following infographic, discover 5 important things to always in your infographic.
The strength and momentum of infographics have been powerful even before the start of the decade. There may have been a steady decline in that bell curve over the past months, but the visual medium is still a preferred means to disseminate information—if not because it’s the best, then because of how relatively easy it is to create one.
Infographics share knowledge in a condensed, visually engaging manner. In this “back to the basics” style of article, Rick Enrico, CEO and Founder of SlideGenius, discusses 6 fundamental guides to stunning infographics.
In this infographic about infographics, Nowsourcing takes a look at the state of information graphics as a revolutionary marketing tool. They are definitely preaching to the choir here as we have seen and experienced how powerful infographics can be in driving traffic, increasing social shares and inbound links and ultimately, building a brand.
During the 2014 Pubcon conference in Las Vegas, I had the privileged of doing a split-session where the topic of mine was “infographics!” I decided to put together a presentation on common mistakes that are made during the design and marketing process of infographics.
Infographics are all the rage these days. They are a powerful form of content marketing that can attract a lot of eyeballs – if done right! However, even with all the factors that contribute to a great infographic, if the infographic is not marketed effectively, then what is the point?
While there are a lot of great infographics that are being produced these days, there are also a lot of bad ones. This post looks at some common mistakes people make when designing infographics.