Building Brand Advocates

Building Brand Advocates

Who and what are “brand advocates” anyway? These consist of satisfied customers who are more than happy to advocate and even actively promote a company’s products and/or services to those in their influence (i.e., friends, family, social media network, etc.). Besides offering a great product or an valuable service, how can a company empower brand advocates that will help increase business? Here are 12 tactics to build brand advocates.

Even Web Designers Aren’t Safe From the Money Order Scam

Even Web Designers Aren’t Safe From the Money Order Scam

Here’s an interesting twist on the typical Money Order Scam. In this case, a potential customer used our general contact form and asked us if we could “handle website design for a new company” and also “if we accept credit cards?” We played along up until the scam was revealed and then turned the tables on the scammer.

Hacking: The Big Picture

Hacking: The Big Picture

Many people don’t realize just how vulnerable their information is. Hackers are always coming up with new ways of accessing personal info and penetrating cyber defenses. To make matters worse, it’s getting harder to keep security measures in place since hacking attempts are constantly evolving.

Government Steps Up Efforts To Access Any Email or Web Search Data

I came across a disturbing report from The Raw Story about National Intelligence Director Mike McConnell’s plans for cyberspace spying that would make the current debate on warrantless wiretaps look like a “walk in the park,” according to an interview published in the New Yorker’s print edition today. The plan would give the government the authority to examine the content of any e-mail, file transfer or Web search.

Traffic Power CEO Matt Marlon Accused of Foreclosure Scam

It has been some time since we have heard anything regarding Traffic Power, a Nevada based “SEO” company that was responsible for offering shady marketing practices that eventually got thousands of their customers banned from Google. Since then, they went through a few name changes, attempted to sue SEOBook’s Aaron Wall and essentially faded away after that lawsuit was dismissed. That is until recently when Search Engine Watch broke the story (at least in our industry) that Traffic Power CEO, Matt Marlon, has been arrested and jailed, not related to anything regarding search, but rather accused of a foreclosure scam in Nevada.