SEO has become a multi-faceted online marketing strategy that entails optimizing web sites and pages, link building, social media, content marketing and even online reputation management. All can play a role in an effective SEO strategy. Foundational to this is on-page SEO. The term “on-page SEO” refers to those SEO best practices that can be applied to web pages and/or a web site as a whole. .
Who and what are “brand advocates” anyway? These consist of satisfied customers who are more than happy to advocate and even actively promote a company’s products and/or services to those in their influence (i.e., friends, family, social media network, etc.). Besides offering a great product or an valuable service, how can a company empower brand advocates that will help increase business? Here are 12 tactics to build brand advocates.
Here’s an interesting twist on the typical Money Order Scam. In this case, a potential customer used our general contact form and asked us if we could “handle website design for a new company” and also “if we accept credit cards?” We played along up until the scam was revealed and then turned the tables on the scammer.