Did you know that there are more than 4.5 billion social media users around the world? By 2023, the number of social media users in the United States alone is forecast to increase to approximately 257 million users.
With the potential to capture a portion of that user base, why is it that so many companies are off to the races before truly understanding who they resonate with? It’s time to fix that and there’s a formula for doing so.
Check out the following infographic on how to find a perfect audience using social media marketing.
[Click image for full size version]
Via Bang Productions