SearchRank https://www.searchrank.com/ Fri, 28 Aug 2026 17:46:53 +0000 en-US hourly 1 https://www.searchrank.com/wp-content/uploads/2016/08/target.jpg SearchRank https://www.searchrank.com/ 32 32 Wix vs. WordPress: Ownership, Control and Portability https://www.searchrank.com/wix-vs-wordpress-ownership-control-and-portability/ Tue, 25 Aug 2026 17:49:35 +0000 https://www.searchrank.com/?p=31131 Wix is one of the most popular web site builders currently on the market, a cloud-based website builder that allows individuals and businesses to create and manage professional websites without knowing how to write code. How does this compare to a WordPress web site?

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]]> GoDaddy Still Sucks At SEO https://www.searchrank.com/godaddy-still-sucks-at-seo/ Thu, 28 Aug 2025 14:53:57 +0000 https://www.searchrank.com/?p=28447 A client recently asked GoDaddy to update the version of PHP the site is running on as well as some plugins that are part of Theme the site is using, GoDaddy has performed these tasks with no issues. This time however, they decided apply their version of SEO to a site that has already been optimized, wiping out months of work.

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]]> Google Ads Reps: Helpful or Not? https://www.searchrank.com/google-ads-reps-helpful-or-not/ Tue, 05 Aug 2025 20:02:03 +0000 https://www.searchrank.com/?p=28080 We have had many experiences with Google Ads Reps over the years, some good, but many not so good. One of our most recent encounters has been very unpleasant with the Rep being "over-bearing" and even going behind our back and dealing directly with our mutual client, who retains us to manage their Google Ads campaign.

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]]> Consumers Trust UGC More Than Traditional Ads https://www.searchrank.com/consumers-trust-ugc-more-than-traditional-ads/ Mon, 23 Jun 2025 17:48:31 +0000 https://www.searchrank.com/?p=27463 UGC is word-of-mouth for the digital age and is trust-building, conversion-boosting, and scalable. Best of all, it converts as consumers are more likely to buy a product or service they first saw via UGC. People trust real people more than traditional marketing.

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]]> Google Sites Review: Good or Bad for SEO? https://www.searchrank.com/google-sites-review-good-or-bad-for-seo/ Fri, 31 May 2024 15:07:55 +0000 https://www.searchrank.com/?p=25103 Google Sites is Google's free version of a web site builder like Squarespace, Wix and even Wordpress. However, is it comparable to other web site builders on the market? In this article, I'm not going to review any of the "site building" features of Google Sites. Rather, I want to explore the question, "Is Google Sites SEO friendly or not?"

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]]> The State of Link Building Industry in 2023 https://www.searchrank.com/the-state-of-link-building-industry-in-2023/ Wed, 15 Nov 2023 19:38:38 +0000 https://www.searchrank.com/?p=23815 Friend and fellow peer, Ann Smarty, has put together a new post entitled 'The State of Link Building Industry 2023' which is the results of a survey conducted among SEOs with at 10 or more years of experience in the field. It includes a nifty infographic, which is why I'm reposting here.

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]]> Conversion Rate Optimization Checklist: The Ultimate Guide https://www.searchrank.com/conversion-rate-optimization-checklist-the-ultimate-guide/ Wed, 05 Jul 2023 18:16:36 +0000 https://www.searchrank.com/?p=22584 Conversion Rate Optimization (CRO) is the methodical approach to encouraging users to take a desired action when visiting your web site. These may include purchasing a product, requesting a service, signing up for a newsletter, or any other number of actions.

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]]> How Generative AI is Changing Marketing https://www.searchrank.com/how-generative-ai-is-changing-marketing/ Mon, 26 Jun 2023 18:34:25 +0000 https://www.searchrank.com/?p=22563 Recently, Generative AI has become one of the most groundbreaking advancements in technology, revolutionizing how marketers engage with their audiences. Here is an infographic that provides a visual journey through how generative AI is transforming the marketing landscape.

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]]> Finding a Perfect Audience Through Social Media Marketing https://www.searchrank.com/finding-a-perfect-audience-through-social-media-marketing/ Tue, 29 Nov 2022 17:12:01 +0000 https://www.searchrank.com/?p=20913 With the potential for companies to capture a portion of over 4.5 billion social media users worldwide, why is it that so many brands are off to the races before truly understanding who they resonate with?

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]]> The Future of Google Analytics 4 https://www.searchrank.com/the-future-of-google-analytics-4/ Tue, 07 Jun 2022 18:21:41 +0000 https://www.searchrank.com/?p=19864 Google recently announced that the current version of Google Analytics (Universal Analytics) will stop processing data in the second half of 2023, with the user interface shutting down in 2024. Learn more about the future of Google Analytics 4.

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